Digital Sales Specialist

Company: IBM

Location: India (Hybrid)
Experience: 1–2 years (Software Sales / Technology Consulting)
Qualification: B.Tech/B.E. + MBA (STEM background preferred)
Employment Type: Internship

About the Company

IBM is transforming enterprises through Business and IT Automation, empowering organizations to build smarter, faster, and more sustainable systems. As a market leader experiencing double-digit growth across all segments, IBM fosters a culture of innovation, learning, and collaboration — where ideas turn into impactful solutions that shape industries and improve lives.

About the Role

As a Digital Sales Specialist at IBM, you will be part of a high-performing technology sales team driving digital transformation for clients. This role combines strategic thinking, consultative selling, and hands-on engagement to co-create solutions with clients — moving beyond showcasing products to building long-term business impact.

You’ll work in a collaborative environment surrounded by talented professionals, guided by IBM’s industry-leading onboarding and continuous learning programs.

Key Responsibilities

• Digital Sales Strategy: Develop and execute innovative digital sales strategies aligned with IBM’s business goals. Stay updated on industry trends and digital marketing tactics.
• Lead Generation & Prospecting: Identify and target potential clients through channels like social media, email, SEO, and online ads. Use data insights to prioritize and qualify leads.
• Consultative Selling: Engage clients to understand their digital needs and business challenges, offering tailored solutions that demonstrate clear ROI.
• Pipeline Management: Maintain and track leads, opportunities, and conversions in CRM tools, ensuring timely updates and reporting.
• Product Knowledge: Build expertise in IBM’s digital platforms, software, and automation solutions to effectively communicate value propositions.
• Client Relationship Management: Foster long-term relationships with existing clients, identifying opportunities for upselling and cross-selling.
• Negotiation & Closing: Present proposals, handle objections, negotiate terms, and close deals while ensuring accurate contract execution.
• Collaboration: Work cross-functionally with marketing, product, and customer success teams to ensure a seamless customer experience.
• Analytics & Reporting: Evaluate digital sales performance metrics and optimize strategies based on data-driven insights.
• Continuous Learning: Stay current with the latest trends in technology, digital sales, and automation through IBM’s professional development programs.

Required Technical and Professional Expertise

• Close to graduating from a STEM MBA Program (no earlier than 2027).
• Strong passion for technology and hands-on problem solving.
• 1–2 years of experience in software sales or digital transformation consulting.

Preferred Qualifications

• B.Tech/B.E background with MBA (STEM specialization preferred).
• Strong analytical, communication, and presentation skills.
• Familiarity with CRM platforms, data analytics tools, and automation technologies.

Why Join IBM

• Be part of a global innovation leader driving the future of business automation.
• Work in a collaborative, growth-oriented culture.
• Access to world-class learning resources and mentorship programs.
• Opportunity to make an impact through co-creation with industry-leading clients.