Performance Marketing Intern
Location: Magnum Global Park, Gurugram, Haryana (Work from Office)
Working Days: Monday – Friday
Education: Bachelor’s in Marketing, Advertising, Business, or related field
Experience: 0–1 Year
About Nutrabay
Nutrabay is India’s largest health & nutrition store, serving over 1 million customers nationwide. With a vision to stay market leader through innovation and sustainability, we’ve built a high-converting eCommerce ecosystem that attracts millions of monthly visitors. Join us in building a visionary, data-driven, and agile team shaping the future of health and nutrition in India.
About the Role
We are seeking a Performance Marketing Intern who is passionate about digital growth, paid media, and analytics. You’ll plan, execute, and optimize Meta (Facebook & Instagram) and Google Ads campaigns, working closely with the creative and analytics teams to drive performance and ROI.
Key Responsibilities
Campaign Strategy & Execution
- Plan, execute, and optimize paid campaigns across Meta and Google.
- Conduct A/B testing, audience segmentation, and bid optimization to maximize campaign performance.
Creative Collaboration
- Partner with creative teams to develop high-converting ad creatives.
- Analyze creative performance and recommend improvements in design, messaging, and CTAs.
Analytics & Reporting
- Track key metrics like CTR, CPC, CPA, and ROAS.
- Deliver actionable, data-backed reports to stakeholders.
Insights & Optimization
- Derive key insights from campaign data to refine strategy.
- Experiment with new formats, objectives, and bidding techniques.
Skills Required
- Strong understanding of Meta Ads Manager, Business Manager, and Google Ads.
- Proficiency in Excel, Google Data Studio, Meta Analytics.
- Analytical mindset with ability to interpret campaign data.
- Excellent communication and presentation skills.
- Creative approach to ad strategy and audience targeting.
Ideal Candidate
- Detail-Oriented: Obsessed with data precision and performance tracking.
- Proactive & Innovative: Constantly experimenting to improve results.
- Creative Thinker: Brings fresh targeting and design ideas.
- Results-Driven: Focused on tangible growth metrics.
- Collaborative: Thrives in cross-functional teamwork.
You Should Not Apply If
- You struggle with ambiguity or prefer rigid processes.
- You prefer to work individually and dislike collaboration.
Perks & Benefits
- High learning and personal growth opportunities.
- Dynamic, inclusive, and collaborative work culture.
- Exposure to real-world paid marketing campaigns and data analytics.
